Moderating & workshop experience: Experienced moderating for many categories & survey / workshop types.

Topics moderated / client category:

Financial product concept / Banking

New car launch positioning / Auto mfr.

Brake technology / Automotive parts mfr.

Personal care / FMCG

Ethnography on technology use / Software mfr.

Japanese culture & aesthetics / Advertising agency

Functional food product / Food mfr.

Website usability / PC mfr.

Luxury watch concept / Watch mfr.

Television programming H&A / News channel

In-flight service & traveler needs / International airline

International eating habits / Government org.

Travel & tourism / Government org.

Airline branding / International airline

 

Research design & analytical experience: Experienced with analysis for a range of survey areas including consumer insight research, concept development, advertising research, product testing & development, packaging work, and branding.

Topics researched:

Wines & Spirits

Confectionery

Automotive

IT services

Corporate branding

Household products

Apparel

Entertainment

 Personal care

Financial products / Services

Beverages

PC

Luxury goods

Pharmaceuticals

Tobacco

Fine jewelry